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MAKE BETTER DECISIONS FASTER
We believe most ranchers don’t have a resource problem — they have a decision-making problem. That’s why everything we create, from our SIMs to our online Forums, exists to help producers learn, drill, and do. Our Educational and Immersive SIMs let producers practice real-world ranching decisions before they risk money, grass, or livestock — using the same brain-science-backed methods used to train pilots, firefighters, and first responders. No fluff. Just hands-on practice that builds clarity, confidence, and profitability across the five key inventories that drive every ranch: Livestock, Money, Grass, People, and Time.
We work daily to turn confusion into clarity through sim learning, practical tools, and community-driven support. Every experience we build teaches ranchers how to think clearly under pressure and act with confidence in the face of uncertainty.
HELPING RANCHERS
SINCE 2020
QUESTIONS?
Here are some of our most frequently asked questions, but if you have others not listed here, please feel free to reach out to us at ranching.fyi@gmail.com or by phone at 307-363-2335.
How do I register on the forums?
In the top right corner of this screen you will see an arrow that leads to the forums. From there you will be prompted to log in or create an account. Your account is free unless you choose to upgrade. Click here for step by step instructions.
How do I upgrade so I can access the Elite Rooms?
Once you are inthe forums all you have to do is click upgrade in the top right hand corner. It will then ask for a $10 subscription and give you full access. Click here for Step by Step instructions.
Where do I find Market Monday?
Wally's Market Monday calls are in the Elite Forums, so you do need to be an upgraded member to access. Once upgraded click into the Market Pulse Thread and you will find the link. Click here for Step by Step instructions.
How do the forums work?
The forums are like chat rooms with different topics and discussion threads. You can watch a video explaining them here.
Can I make the forums an app?
Yes! We have a walk through of how to do it here. Watch the video.
I want you to have a SIM in my town.
We would love to! Send us an email and a time of year you are thinking and we will try to see if we can make it work.
MEET OUR GUIDES
BRIAN MUNGER
INSTRUCTOR & OWNER
Nebraska
Brian ranches in North Central Nebraska with his wife and children. Brian is our lead instructor for all Sell➧Buy Marketing Simulations and one of the owners of Ranching.FYI. Brian lives what he teaches and knows the impact that Sell➧Buy has had on his operation and could have on yours.
CINNAMON LENHART
CURRICULUM & OWNER
Wyoming
Cinnamon ranches in North East Wyoming with her husband and three young boys. Cinnamon has a deep background in education and marketing. Her expertise helps Ranching.FYI go from confusion to clarity by building the curriculums and frameworks we use in all of our SIMS. Cinnamon is also an owner of Ranching.FYI.
NELSON KOEHN
DEVELOPER
Texas
Nelson ranches in Southern Texas and also owns other businesses. Most well known for his website Value of Gain, Nelson knows the impact that understanding the market and being able to visualize your decisions can have. Nelson creates the majority of our templates, tools, and micro SIMs while also being an owner of Ranching.FYI.
JOHN HASKELL
EXPERT & OWNER
Wyoming
John ranches in North East Wyoming with his wife and 3 children. John is the owner and CEO of Ranch Right LLC and one of the founders of Ranching.FYI. John believes ranchers must know their numbers to win and joins us every week as the host of our financial Q&A. John is the leading expert in ranch finances and a true expert to our team.
WALLY OLSON
EXPERT & OWNER
Oklahoma
Wally is a retired rancher from Oklahoma who's core value is helping others. Wally has spent his life teaching people the art of Sell➧Buy Marketing and has be instrumental in the creation of Ranching.FYI as one of our founders. Wally serves as our lead on the Monday Morning Market calls as well as our expert for all things Sell➧Buy.
JESSICA SANCHEZ
ADMINISTRATIVE SPECIALIST
Wyoming
Jessica lives in Southern Wyoming with her husband and 3 young boys. Jessica manages all the administrative tasks for Ranching.FYI and is your main point of contact when first connecting with FYI.